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creativity to support innovation by Hubert Jaoui


Intelligence (Latin intelligible understand) is used to connect the information together to understand and then act with relevance.
The problem is that this mode is only really effective in a field of knowledge closed and stable. It makes it impossible to understand the innovation, nor to invent original responses. For this you need creativity.
Creativity is the ability to produce new ideas to create value. This means, first and foremost be able to generate original ideas, innovative and improve on current issues and practices, it also means being able to anticipate and resolve problems not yet addressed, or that is common and often poorly defined or different than normal, problems which have yet to find satisfactory solutions, then, means to identify unique ways to exploit opportunities. Of course, choices must be developed that would result, at least in the long run, a net increase of "social utility". Investing in creativity
acquires a strategic value for businesses and people. For companies, this is to tap into new resources, exploited so far in small part. For people means relying on more stimulating work environments and dynamic, and above all, increase the satisfaction that comes from being a protagonist in the pursuit of excellence performance.
Creativity is not a gift, but a mix of skills you can acquire through study, observation, experience and above all, with practice.

results of a survey conducted by the national president of the American psychologists John Paul Guilford, were stunning: every person, regardless of their sex, their age, social status or education, has an important creative potential. The only difference between the creators and others, is that they use a portion of this potential, the other for anything.
Guilford has called this attitude of creating intelligence "divergent", and opposed to intelligence "converging", as defined by the famous IQ test to measure IQ.
has developed with his colleague Paul Torrance, tests designed to measure the creative potential of at least four criteria:

- First, the fluidity, measured with the flow, the quantity of ideas that a person is capable of producing on a given topic, in a certain time.

- The second, called flexibility, is measured by the number of categories in which these ideas can be classified.

- The third, originality, is simply an index of rarity, not trivialities.

- Il quarto, l’elaborazione, che introduce la presa in considerazione del reale e costringe ad uno sforzo anche minimo, di valutazione.

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Creative intelligence, an interview with Cover


Intervista agli autori Hubert Jaoui e Isabella Dell'Aquila


1.perché avete scritto questo libro?
Perché abbiamo constatato che gli educatori hanno una funzione centrale per la nostra società: prepararci ad affrontare le sfide del futuro.
In un mondo sempre più complesso e in permanente cambiamento le soluzioni esistenti si sono dimostrate raramente sufficienti e c’è bisogno di nuove soluzioni.
Nel mondo della scuola c’è uno stato di generale di insoddisfazione.
In fact, young people are dissatisfied because:
traditional education proved inadequate to help them deal
the future, most of the programs are inappropriate and some teachers do not
height, often bored at school.
Parents are unhappy because they think that the school has abandoned its mission of education and need help.

educators and teachers are
kids rude, lazy, unwilling
parents are hostile, uncooperative
society and public authorities are ungrateful to them
find that do not have the resources they need
but they are always willing to acquire new tools for the success of their mission.

To be effective, new solutions must be consensual, and the best way of achieving this is to bring it into being by a process of co-creation, involving all key stakeholders, namely young people, educators and parents.

The creativity comes from the Latin word create, which means "to produce, generate" and is defined as the human capacity to produce something that was not there before. Is created when you rearrange existing elements into a new form, invent the original situation, we introduce new items. It must be said that creativity is regarded as an attitude to create stands imagination to the extent that is oriented toward the pursuit of efficiency, to the translation into tangible and useful expressions.
express their creativity can only do good as to apply the basic rules of creativity to educate active thinking and active listening, it is useful to life in society, encourages cooperation.




2.How is the book structured?
We started with interviews of some students and some professors. It is the confrontation between them that has helped us strengthen our proposals.
The approach is deliberately integrated and dialectical. As a real user manual, this book guides the development of the method to unlock the creative potential that lies within each of us.
We have deliberately placed at the beginning of each chapter of the mental maps that give the reader / reader various possible readings allowing you to choose the path he / she is privileged over the theme.


3.What is the influence of age on their own culture and creativity. The culture of belonging
certainly affects everyone but we must be careful not to become slaves. It is therefore essential to develop their creativity as
educates the active thinking and active listening.
Contrariamente a quanto si possa credere, la capacità creativa aumenta con l’età.

4.Come nascono gli esercizi?
Alcuni li abbiamo ‘rubati’ dal passato, per esempio dagli esercizi spirituali di Ignazio
Loyola, da Roberto Assaggioli.
Altri sono nati, nel corso del tempo, nei nostri gruppi di ricerca.


5.Qual è il rapporto tra creatività e innovazione?
La maggior parte delle ricerche segnala la modesta competitività dell’Italia proprio su quei fronti che qualificano l’innovazione e la qualità, con particolare riguardo al settore dei servizi sia privati sia pubblici. Rispetto alle strategie da perseguire, emerge un deficit di competenze and professionalism of its human capital and the growth of human resources is a key factor for achieving success
. Faced with challenges that we are not prepared to face dramatic changes and completely new problems, we have the choice between two options:
is trying to apply solutions already known at any cost, even if not suited to the problem to be solved, both endeavor
to invent solutions and validate them, ie to verify that it corresponds better to the problem.
And it is this second attitude that expresses the creative ability, the ability to invent solutions at the same time new and effective.

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authors of creative intelligence



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Webster
Psychostore
Macrolibrarsi
Unilibro

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